CENTRE for CROSS BORDER STUDIES
Generating real benefits through practical cross-border cooperation in Ireland
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| The second phase of the Border People (www.borderpeople.info) information website, to be developed in a continuing partnership with the North/South Ministerial Council. A new information officer largely devoted to this project started work in early February 2009.
Since Border People was launched to the public in late spring 2008, it was only starting to become properly known in Northern Ireland and the Southern border region by the summer of 2008, when its EU Peace funding expired. During a short, three month professional marketing campaign in April-June 2008, the number of people accessing the website grew dramatically.
Phase Two will continue the development and marketing of information together with public feedback on cross-border mobility issues, assisted by an active and enlarged User Group drawn from a wide range of citizens advice, employment advice, local authority, business and community organisations. Performance will be reviewed against agreed targets for information content, along with regular statistical website reports to evaluate demand and usage. An annual survey will test whether the interests of users are being matched and how well the various website features are working. This website is a uniquely practical expression of cross-border movement, interaction and cooperation on the island of Ireland, and one that will bring concrete benefits to the citizens of both jurisdictions. |
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| A project supported by INTERREG IVA Programme managed by the Special EU Programmes Body |
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